When I read my friend Howlett’s blog on social enterprise – I had plans to write something on my blog too, but that feeling passed. I am not going to make any generalizations on social – just talking about my own case here. I will come back to the social enterprise topic some time in…
Tag: twitter
Online Social Media – how much does it actually influence buying decisions ?
As a consumer, I am influenced by online social media. But the bigger the purchase, the less I am influenced by “online” social media, and more by “offline” social media. I won’t try a new restaurant without checking yelp reviews.I won’t buy a book without reading what others say in Amazon. I won’t buy a…
The Social Media Giveth, And The Social Media Taketh Away
If you ask me what has had the biggest impact in my life for the last few years, I will say without exception that it is social media. And I am only a minor league bench quality player in social media , compared to the stalwarts. But even then – it has changed how I…
