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And Vijay Says…

And Vijay Says…

Vijay's thoughts on all things big and small. All opinions are mine, and strictly made in personal capacity

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Tag: consumer

Online Social Media – how much does it actually influence buying decisions ?


As a consumer, I am influenced by online social media. But the bigger the purchase, the less I am influenced by “online” social media, and more by “offline” social media. I won’t try a new restaurant without checking yelp reviews.I won’t buy a book without reading what others say in Amazon. I won’t buy a…

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