When I went to college in India, all I wanted to do was take the first job that will send me to US. And a dozen years later, I am starting to think of where I will retire, where I will work the latter parts of my career and so on. This makes me ponderContinue reading “Long term future of IT in India”
Author Archives: Vijay Vijayasankar
Online Social Media – how much does it actually influence buying decisions ?
As a consumer, I am influenced by online social media. But the bigger the purchase, the less I am influenced by “online” social media, and more by “offline” social media. I won’t try a new restaurant without checking yelp reviews.I won’t buy a book without reading what others say in Amazon. I won’t buy aContinue reading “Online Social Media – how much does it actually influence buying decisions ?”
Big data – because it “can” deliver you huge value doesn’t mean it “will”
Big data is the talk of the town in social media, and has picked up some interest amongst customers too.I had a series of big data conversations this week with customers, colleagues and friends and thought I will share some here. As always – these are just my personal ramblings, not my employer’s views. InContinue reading “Big data – because it “can” deliver you huge value doesn’t mean it “will””
And Vijay Says... 